Our Approach

Our Approach

From ideas to learning

Our consultancy approach is grounded in practice-led learning, reflective delivery, and an understanding of how projects operate in real organisational and community contexts.

This approach is shaped by long-term experience of both programme delivery and consultancy, and by working with organisations at different stages of development.

Alongside consultancy work with a range of arts, heritage, and community-led organisations, Moogie Wonderland continues to develop and deliver its own programmes. This dual perspective informs how we advise others.

Our Lifecycle Approach

Design → Fund → Manage → Deliver → Evaluate & Learn

• Design — shaping clear, deliverable projects and programmes
• Fund — developing cases for support and coordinated fundraising strategies
• Manage — supporting effective delivery, reporting, and compliance
• Deliver — coordinating events and public-facing activity
• Evaluate & Learn — generating credible evidence and learning to inform future work

Organisations can engage with us at any stage of this lifecycle.

How We Use These Terms

Project & Programme Design
Shaping clear, funder-ready projects and programmes by defining aims, outcomes, delivery plans, and budgets.

Strategic Fundraising Consultancy
Developing evidence-led cases for support and coordinated fundraising strategies aligned with organisational capacity and programme goals.

Project & Programme Management
Providing structured support to deliver funded or in-development work responsibly and effectively.

Event Coordination & Delivery
Planning and delivering conferences, sector events, and public-facing cultural activity.

Evaluation & Learning
Designing and delivering evaluation processes that generate useful insight, credible evidence of impact, and learning for future development.

Grant Application Review & Advisory
Providing independent, strategic feedback on draft funding applications, without writing or editing the submission.